\u6700\u8fd1\u5f88\u591a\u4ece\u4e8b\u533b\u9662\u7f51\u7edc\u8425\u9500\u7684\u670b\u53cb\u95ee\u6211\u5982\u4f55\u5199\u533b\u9662\u7f51\u7edc\u63a8\u5e7f\u65b9\u6848\uff0c\u6574\u7406\u4e86\u4e0b\u601d\u8def\uff0c\u5206\u4eab\u7ed9\u5404\u4f4d\uff0c\u77e5\u9053\u4e00\u4e2a\u533b\u9662\u7f51\u7ad9\u63a8\u5e7f\u65b9\u6848\u5e94\u8be5\u5982\u4f55\u64b0\u5199\uff0c\u5206\u4e3a\u54ea\u4e9b\u6b65\u9aa4\uff1a<\/p>\n
\u7b2c\u4e00\u6b65\uff1a\u7ade\u4e89\u4f18\u52bf\u5206\u6790<\/p>\n
\u7f51\u7edc\u8425\u9500\u5206\u6790\u73af\u8282\u662f\u4f01\u4e1a\u7f51\u7edc\u8425\u9500\u5173\u952e\u7684\u51c6\u5907\u73af\u8282\uff0c\u4efb\u4f55\u4e00\u4e2a\u4f01\u4e1a\u5f00\u59cb\u7f51\u7edc\u8425\u9500\u4e4b\u524d\u5e94\u8be5\u9488\u5bf9\u4f01\u4e1a\u7684\u73b0\u72b6\uff0c\u4f5cSWOT\u5206\u6790\uff0c\u603b\u7ed3\u4f01\u4e1a\u7684\u4f18\u52bf\u70b9\uff0c\u9488\u5bf9\u4f01\u4e1a\u5f00\u5c55\u7f51\u7edc\u8425\u9500\u4f5c\u65b9\u6848\u8bbe\u8ba1\u3002\u901a\u8fc7\u6570\u636e\u68c0\u6d4b\u7cfb\u7edf<\/p>\n
\uff0c\u53ca\u65f6\u53d1\u73b0\u7f51\u7edc\u8425\u9500\u8fc7\u7a0b\u95ee\u9898\uff0c\u4f46\u662f\u76ee\u524d\u5f88\u591a\u4f01\u4e1a\u5728\u5f00\u59cb\u7f51\u7edc\u8425\u9500\u524d\u6ca1\u6709\u4efb\u4f55\u51c6\u5907\u5de5\u4f5c\uff0c\u5728\u540e\u7eed\u7684\u7f51\u7edc\u8425\u9500\u670d\u52a1\u8fc7\u7a0b\u4e2d\u6ca1\u80fd\u53ca\u65f6\u53d1\u73b0\u95ee\u9898\u3001\u8c03\u6574\u91cd\u70b9\u3001\u89e3\u51b3\u95ee\u9898\u3002<\/p>\n
\u4ec0\u4e48\u662fSWOT\u5206\u6790\u6cd5\uff1f <\/span><\/p>\n SWOT\u662f\u7531\u201cS\u201d\u3001\u201cW\u201d\u3001 \u201cO\u201d\u3001\u201cT\u201d4\u4e2a\u82f1\u6587\u5b57\u6bcd\u7ec4\u6210,SWOT\u5206\u6790\u6cd5\u5e38\u5e38\u88ab\u7528\u4e8e\u5236\u5b9a\u516c\u53f8\u53d1\u5c55\u6218\u7565\u548c\u5206\u6790\u7ade\u4e89\u5bf9\u624b\u60c5\u51b5\uff0c\u5728\u6218\u7565\u5206\u6790\u4e2d\uff0c\u5b83\u662f\u6700\u5e38\u7528\u7684\u65b9\u6cd5\u4e4b\u4e00\u3002<\/p>\n SWOT\u5206\u6790\u6cd5\u6cd5\u6700\u65e9\u662f\u7531\u65e7\u91d1\u5c71\u5927\u5b66\u7684\u7ba1\u7406\u5b66\u6559\u5b66\u6559\u6388\u4e8e20\u4e16\u7eaa80\u5e74\u4ee3\u521d\u63d0\u51fa\u6765\u7684\uff0c\u6240\u8c13SWOT\u5206\u6790\uff0c\u5373\u6001\u52bf\u5206\u6790\uff0c\u5c31\u662f\u5c06\u4e0e\u7814\u7a76\u5bf9\u8c61\u5bc6\u5207\u76f8\u5173\u7684\u5404\u79cd\u4e3b\u8981\u5185\u90e8\u4f18\u52bf\u3001\u52a3\u52bf\u3001\u673a\u4f1a\u548c\u5a01\u80c1\u7b49\uff0c\u901a\u8fc7\u8c03\u67e5\u5217\u4e3e\u51fa\u6765\uff0c\u5e76\u4f9d\u7167\u77e9\u9635\u5f62\u5f0f\u6392\u5217\uff0c\u7136\u540e\u52a8\u7528\u7cfb\u7edf\u5206\u6790\u7684\u601d\u60f3\uff0c\u628a\u5404\u79cd\u56e0\u7d20\u76f8\u4e92\u5339\u914d\u8d77\u6765\u52a0\u4ee5\u5206\u6790\uff0c\u4ece\u4e2d\u5f97\u51fa\u4e00\u7cfb\u5217\u76f8\u5e94\u7684\u7ed3\u8bba\uff0c\u800c\u7ed3\u8bba\u901a\u5e38\u5e26\u6709\u4e00\u5b9a\u7684\u51b3\u7b56\u6027\u3002<\/p>\n \u8fd0\u7528\u8fd9\u79cd\u65b9\u6cd5\uff0c\u6709\u5f97\u5bf9\u7814\u7a76\u5bf9\u8c61\u6240\u5904\u7684\u60c5\u666f\u8fdb\u884c\u5168\u9762\u3001\u7cfb\u7edf\u3001\u51c6\u786e\u7684\u7814\u7a76\uff0c\u4ece\u800c\u6839\u636e\u7814\u7a76\u7ed3\u679c\u5236\u5b9a\u76f8\u5e94\u7684\u53d1\u5c55\u6218\u7565\u3001\u8ba1\u5212\u4ee5\u53ca\u5bf9\u7b56\u7b49\u3002<\/p>\n SWOT\u5206\u6790\u6cd5\u603b\u4f53\u4e0a\u6765\u8bf4\u662f\u4e00\u79cd\u8f83\u51c6\u786e\u548c\u660e\u6670\u7684\u5206\u6790\u65b9\u6cd5\uff0c\u5b83\u80fd\u8f83\u5ba2\u89c2\u5730\u5206\u6790\u548c\u7814\u7a76\u4e00\u4e2a\u5355\u4f4d\u7684\u73b0\u5b9e\u60c5\u51b5\u3002\u5229\u7528\u8fd9\u79cd\u65b9\u6cd5\u53ef\u4ee5\u4ece\u4e2d\u627e\u51fa\u5bf9\u81ea\u5df1\u6709\u5229\u4e14\u503c\u5f97\u53d1\u626c\u7684\u56e0\u7d20\uff0c\u4ee5\u53ca\u5bf9\u81ea\u5df1\u4e0d\u5229\u7528\u9700\u8981\u56de\u907f\u7684\u56e0\u7d20\uff0c\u53d1\u73b0\u95ee\u9898\u5e76\u627e\u51fa\u89e3\u51b3\u529e\u6cd5\uff0c\u4ece\u800c\u660e\u786e\u672a\u6765\u7684\u53d1\u5c55\u65b9\u5411\u3002<\/p>\n \u6839\u636e\u5206\u6790\u7684\u7ed3\u679c\uff0c\u4f01\u4e1a\u53ef\u4ee5\u5c06\u95ee\u9898\u6309\u8f7b\u91cd\u7f13\u6025\u5206\u7c7b\uff0c\u660e\u786e\u54ea\u4e9b\u95ee\u9898\u76ee\u524d\u6025\u9700\u89e3\u51b3\uff0c\u54ea\u4e9b\u53ef\u65bd\u653e\u5728\u7a0d\u540e\u89e3\u51b3\uff0c\u54ea\u4e9b\u662f\u5c5e\u4e8e\u6218\u7565\u4e0a\u7684\u969c\u788d\uff0c\u54ea\u4e9b\u662f\u5c5e\u4e8e\u6218\u672f\u4e0a\u7684\u95ee\u9898\u3002SWOT\u5206\u6790\u6cd5\u9488\u5bf9\u6027\u5f88\u5f3a\uff0c\u7ba1\u7406\u8005\u53ef\u4f9d\u4e4b\u534f\u8c03\u7ba1\u7406\uff0c\u4f5c\u51fa\u6b63\u786e\u7684\u89c4\u5212\u548c\u51b3\u7b56\u3002<\/p>\n SWOT\u5206\u6790\u6cd5\u5e38\u5e38\u88ab\u7528\u4e8e\u5236\u5b9a\u516c\u53f8\u53d1\u5c55\u6218\u7565\u548c\u5206\u6790\u7ade\u4e89\u5bf9\u624b\u60c5\u51b5\uff0c\u5728\u6218\u7565\u5206\u6790\u4e2d\uff0c\u5b83\u662f\u6700\u5e38\u7528\u7684\u65b9\u6cd5\u4e4b\u4e00\u3002<\/p>\n \u7b2c\u4e8c\u6b65\uff1a\u8425\u9500\u5e73\u53f0\u5efa\u8bbe<\/p>\n \u7f51\u7ad9\u662f\u4f01\u4e1a\u7f51\u7edc\u8425\u9500\u5173\u952e\u8425\u9500\u5de5\u5177\uff0c\u4f01\u4e1a\u5e94\u8be5\u505a\u4ee5\u8425\u9500\u4e3a\u5bfc\u5411\uff0c\u4ee5\u6548\u679c\u4e3a\u76ee\u7684\u7684\u7f51\u7ad9\uff0c\u6548\u679c\u578b\u7f51\u7ad9\u6307\u80fd\u5b9e\u73b0\u591a\u65b9\u4f4d\u5c55\u793a\u4f01\u4e1a\u4f18\u52bf\u4e14\u7b26\u5408\u7f51\u7edc\u8425\u9500\u8981\u6c42\u7684\u7f51\u7ad9\uff0c\u4fdd\u8bc1\u4e86\u56fd\u5185\u4efb\u4f55\u57df\u5747\u8861\u7a33\u5b9a\u7684\u8bbf\u95ee\u901f\u5ea6\u901a\u8fc7\u81ea\u8eab\u7684\u7ed3\u6784\u3001\u901f\u5ea6\u3001\u529f\u80fd\u3001\u8bbe\u8ba1\u3001\u9002\u5408\u641c\u7d22\u5f15\u64ce\u6536\u5f55\u7b49\u4ee5\u8425\u9500\u6548\u679c\u4e3a\u5bfc\u5411\u7684\u7f51\u7ad9\u624d\u80fd\u66f4\u597d\u7684\u4e3a\u4f01\u4e1a\u521b\u9020\u66f4\u5927\u7684\u5229\u76ca\uff0c\u6700\u5927\u5316\u5730\u628a\u8bbf\u5ba2\u8f6c\u5316\u4e3a\u987e\u5ba2\uff0c\u5e2e\u52a9\u4f60\u7559\u4f4f\u5ba2\u6237\uff0c\u771f\u6b63\u5b9e\u73b0\u597d\u7684\u7f51\u7edc\u8425\u9500\u6548\u679c\uff01<\/p>\n \u6548\u679c\u578b\u7f51\u7ad9 21 \u4e2a\u6838\u5fc3\u8981\u70b9\u603b\u7ed3<\/p>\n 1\u3001\u7248\u6743\u4fe1\u606f\uff1a\u7248\u6743\u4fe1\u606f\u8981\u660e\u786e\uff0c\u6ce8\u610f\u683c\u5f0f\uff0c\u5185\u5bb9\u6839\u636e\u7f51\u7ad9\u7684\u5b9e\u9645\u5185\u5bb9\u8fdb\u884c\u4e66\u5199\u3002<\/p>\n 2\u3001\u4fdd\u6301\u66f4\u65b0\uff1a\u4f01\u4e1a\u7684\u52a8\u6001\u62a5\u5bfc\u3001\u4ea7\u54c1\u66f4\u65b0\u7b49\u8981\u7ecf\u5e38\u6027\u5730\u7ef4\u62a4\uff0c\u8ba9\u5ba2\u6237\u5e38\u770b\u5e38\u65b0\u3002<\/p>\n 3\u3001\u62a5\u4ef7\u5217\u8868\uff1a\u63d0\u4f9b\u670d\u52a1\u7684\u4f01\u4e1a\uff0c\u8981\u6839\u636e\u670d\u52a1\u5185\u5bb9\u7684\u4e0d\u540c\uff0c\u5206\u5c42\u6b21\u3001\u5206\u7ea7\u522b\u7ed9\u51fa\u5dee\u522b\u7684\u62a5\u4ef7\u3002<\/p>\n 4\u3001\u5e38\u89c1\u95ee\u9898\uff1a\u5c06\u5ba2\u6237\u5173\u5fc3\u6216\u8005\u4ea7\u54c1\u4f7f\u7528\u4e2d\u5e38\u89c1\u7684\u95ee\u9898\u7f57\u5217\u51fa\u6765\uff0c\u7ed9\u51fa\u7b54\u6848\u3002<\/p>\n 5\u3001\u6210\u529f\u6848\u4f8b\uff1a\u5217\u4e3e\u4e0e\u5ba2\u6237\u6210\u529f\u5408\u4f5c\u7684\u6848\u4f8b\uff0c\u4e5f\u53ef\u4ee5\u5217\u4e3e\u4e00\u4e9b\u7f51\u7ad9\u66fe\u7ecf\u6216\u6b63\u5728\u670d\u52a1\u7684\u5ba2\u6237\u3002<\/p>\n 6\u3001\u5bfc\u822a\u7ed3\u6784\uff1a\u7ed3\u6784\u8981\u6e05\u695a<\/p>\n 7\u3001\u8bbf\u95ee\u901f\u5ea6\uff1a\u901f\u5ea6\u8981\u5feb\u3001\u8981\u7a33\u5b9a<\/p>\n 8\u3001\u98ce\u683c\u4e00\u81f4\uff1a\u96c6\u56e2\u516c\u53f8\u3001\u603b\u516c\u53f8\u3001\u5206\u516c\u53f8\u4e4b\u95f4\u7684\u7f51\u7ad9\u8bbe\u8ba1\u98ce\u683c\u8981\u4e00\u81f4\uff0c\u6709\u4e24\u8bed\u6216\u591a\u8bed\u7684\u7f51\u7ad9\uff0c\u7248\u672c\u533a\u522b\u4e0d\u80fd\u592a\u5927<\/p>\n 9\u3001\u670d\u52a1\u6d41\u7a0b\uff1a\u8d8a\u900f\u660e\u8d8a\u597d\uff1b\u5ba2\u6237\u8d8a\u80fd\u653e\u5fc3<\/p>\n 10\u3001\u5173\u4e8e\u6211\u4eec\uff1a\u8981\u8be6\u7ec6\u3001\u771f\u5b9e<\/p>\n 11\u3001\u5408\u4f5c\u4f19\u4f34\uff1a\u5408\u4f5c\u4f19\u4f34\u7684\u94fe\u63a5\u53ca\u5408\u4f5c\u65b9\u7ad9\u5185\u62a5\u9053<\/p>\n 12\u3001\u8054\u7cfb\u65b9\u5f0f\uff1a\u8054\u7cfb\u65b9\u5f0f\u8981\u8be6\u7ec6\u3001\u5b8c\u6574\u3001\u591a\u9014\u7ecf\u3001\u6700\u597d\u80fd\u63d0\u4f9b\u6240\u5728\u5730\u5730\u56fe\u6307\u5357<\/p>\n 13\u3001\u94fe\u63a5\u68c0\u67e5\uff1a\u7edd\u5bf9\u4e0d\u80fd\u51fa\u73b0\u65e0\u6548\u94fe\u63a5\u3002<\/p>\n 14\u3001\u514d\u8d39\u670d\u52a1\u54a8\u8be2\uff1a\u63d0\u4f9b400\u3001800\u7535\u8bdd\uff0c\u5f70\u663e\u4f01\u4e1a\u5b9e\u529b<\/p>\n 15\u3001\u4f01\u4e1a\u65b0\u95fb\uff1a\u62a5\u7eb8\u6216\u5176\u4ed6\u5a92\u4f53\u5bf9\u4f01\u4e1a\u7684\u6b63\u9762\u62a5\u9053\u5168\u6587\u5e16\u5728\u7f51\u7ad9\u4e0a\u3002<\/p>\n 16\u3001\u7f51\u9875\u914d\u8272\uff1a\u5efa\u8bae\u4f7f\u7528\u516c\u53f8LOGO\u7684\u4e3b\u8272\u8c03\uff0c\u4f53\u73b0\u4f01\u4e1a\u6587\u5316\uff0c\u53ef\u4ee5\u52a0\u6df1\u5ba2\u6237\u5370\u8c61\u3002<\/p>\n 17\u3001\u7f51\u9875\u6570\u91cf\uff1a\u5145\u5b9e\u7684\u7f51\u9875\u6570\u91cf\uff0c\u4f01\u4e1a\u7ad9\u70b9\u81f3\u5c1150\u9875\u4ee5\u4e0a\u5185\u5bb9\u3002\u65e0\u9519\u522b\u5b57\u3002<\/p>\n 18\u3001\u7f51\u7ad9\u5907\u6848\uff1a\u83b7\u5f97ICP\u7684\u5907\u6848\u8bb8\u53ef\uff0c\u94fe\u63a5\u5230\u7f51\u7ad9<\/p>\n 19\u3001\u8425\u4e1a\u8bc1\u660e\uff1a\u516c\u53f8\u7684\u8425\u4e1a\u6267\u7167\u3001\u884c\u4e1a\u6267\u7167\u3001\u76f8\u5173\u68c0\u9a8c\u8bc1\u4e66\u3001\u8d28\u91cf\u4fdd\u8bc1\u4e66\u7b49\u80fd\u5728\u7f51\u7ad9\u67e5\u5230\u3002<\/p>\n 20\u3001\u539f\u521b\uff1a\u539f\u521b\u5185\u5bb9\u3001\u539f\u521b\u56fe\u7247\uff0c\u5305\u62ec\u5458\u5de5\u7167\u7247\u7b49\u653e\u5230\u7f51\u7ad9\u4e0a\uff0c\u4f53\u73b0\u516c\u53f8\u5b9e\u529b\u3002<\/p>\n 21\u3001\u57df\u540d\u7eed\u8d39\uff1a\u4e00\u6b21\u6027\u7eed\u8d39\u65f6\u95f4\u957f\u4e00\u70b9\uff0c\u4e0d\u8981\u56e0\u4e3a\u6ca1\u6709\u7eed\u8d39\u800c\u5bfc\u81f4\u57df\u540d\u5931\u6548\u3002<\/p>\n 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